Case: R.M. Williams

The R.M.Williams heritage dates back to 1932 when Reginald Murray Williams founded the company. R.M.Williams has become one of the best-known footwear brands in the world. Originally built for the men and women of the rugged, unforgiving Australian outback, their iconic one-piece-leather boots have gone on to grace the feet of millions of people, including some of the most famous on the planet.

Any financial worries RM has about the long-term viability of his leatherwork business is calmed by a stroke of incredible luck when he buys a small mine and strikes gold – literally. Furthering global-ex- pansion plans, a share of the business is sold to L Capital Asia, a private-equity fund sponsored by LVMH (Louis Vuitton Moët Hen- nessy). With the investment of L Capital and a new investment part- ner actor Hugh Jackman, the business continues to drive towards RM’s vision of creating a global brand. The R.M.Williams brand store in Copenhagen is their first in Scandinavia and it is operated by their agent Bootskompaniet.

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